Milky Dreams
Milky Dreams is a nurturing and supportive service, holding mothers and families during a transformative and often challenging time in their life. Based on nurture focused parenting, Milky Dreams promotes evidence based solutions that encourage families to lean into their intuition, implementing conscious strategies that have positive outcomes for the whole family. The brief for this was branding that feels like a warm hug! Approachable, warm, calming and nurturing. We took inspiration from both arms of the business (sleep and lactation support) and created abstract illustrations that connect the branding to the supportive work Nikkayla does.
BRANDING, WEBSITE & MARKETING COLLATERAL
BRIEF: Warm, nurturing, approachable and calming.